The Instagram widget is not showing

A missing widget usually comes from the theme app block, the page template, the Instagram connection, or plan access. Check them in that order so you do not rebuild a working setup.

[IMAGE PLACEHOLDER: Add a simple annotated comparison of a theme editor with the InstaFeedStory app block present and another template without the block.]

Check the app block

1. Open Online Store > Themes in Shopify admin.
2. Customize the published theme.
3. Open the page template where the widget should appear.
4. Confirm that an InstaFeedStory app block or app section is present and visible.
5. Select Save even if the block was added by a deep link.

If the block is missing, return to InstaFeedStory > Home > Your widgets > Add to theme, choose the page type, and save the new block in Shopify's theme editor.

Check the template and widget ID

Products and collections can use different Shopify templates. Confirm that you edited the exact template assigned to the page you are viewing.

For an additional widget, select Copy ID in InstaFeedStory and compare it with the widget ID saved in the theme app block. A missing or different ID can load the main widget instead.

Check Instagram and billing

The Instagram card on Home should say Connected. If it says Reconnect needed, select Reconnect.

If the app shows a visit limit or upgrade message, open Billing. Free access pauses at 1,000 tracked store visits, while Sell, Growth, and eligible legacy plans include unlimited visits.

Contact support when the setup is correct

Tell support which page and widget are affected, whether the block appears in the published theme, and what the storefront shows. Do not send passwords or API keys.

Updated on: 10/08/2026